Sometime around 2001, Chuck asked me to make a logo for his new coffee roasting business. At that time his main source of revenue was delivering roasted beans to local La Jolla restaurants, so I thought a logo with a delivery van seemed appropriate. I sent him my first idea and he quickly approved. That was it.

This photo of Chuck outside the original kiosk shows the first version of the logo. I did clean it up a little bit as you can see in the first image below. Here is the original and 30-or-so other variations I made for him over the years.